Zee targets young viewers with tech startup Bullet's new micro-drama app

ZEE Entertainment has partnered with startup Bullet, investing in its micro-drama app focused on short, creator-driven content for young audiences. The app will launch on ZEE5, featuring AI-driven models and gamification to enhance user engagement and monetization for creators.

source https://www.livemint.com/industry/media/zee-entertainment-partners-with-tech-startup-bullet-for-innovative-short-form-content-experience-new-micro-drama-app-11749467833674.html